The New York Times was founded more than 160 years ago. Today, it still has an extensive global influence despite of the fact that traditional media is inevitably becoming a sunset industry. In the critical time came Mark Thompson. He successfully turned the New York Times into profit while completed its digital transformation, in the second year he assumed the position of CEO. How do traditional media thrive in the new era? In our interview, the CEO shares with us his unique views on the future of media industry.