Korean drama, shopping, roast meat, kimchi... "Fashion" is the first impression of many people on Korea, however, the conservative aspect of Korea is relatively unfamiliar to us. The programme goes to Korea to find the traditional side of this modern country, and tries to discover the Chinese elements contained in it. The programme is divided into 6 episodes. From the north to the south of Korea, the Phoenix crew spans thousands of kilometers. We visit the National Museum of Korea, the Korean Medical Museum, the Bulguksa, the Hahoe Folk Village, the Goryeo Ware Museum and other places. We also interview several top masters in the industry and explore the Buddhism, Confucianism, GoryeoCeladon, Bansori, Korean Medicine, and White Porcelain in Korea. This programme brings the audience to experience the charm of traditional Korean culture.